Throughout the Google Secrets website you will find reference to a number of tools and resources that will help you get your website or blog to the top of the search engine rankings. These (plus a couple of additional ones) are summarised on this Google Resources page.

Google's Information Resources
Search Engine Optimization Starter Guide
Google's Webmaster Tools
Webmaster Blog
Webmaster Central
Google's Keyword Tool
Google's Search Guide
Google Analytics
Google Website Optimizer

Premium Tools and Resources
Google Sniper - An excellent video tutorial series and membership package from George Brown walking you step-by-step through the exact same process that made him a multi-millionaire before the age of 21. Great value at only $77.
Micro Niche Finder 5 - Powerful keyword research software that also includes the option to subscribe to the excellent Micro Niche Informant monthly newsletter. A $97 software package.
Keyword Elite 2.0 - Powerful keyword research software that includes access to SEO Elite that itself usually costs $167. This combined package currently sells for just $97.
Auto Backlink Bomb - Extremely powerful software that completely automates the process of building valuable forum profile backlinks. At just $57.97 this software tool offers exceptional value.
Backlink Booster - This is a unique piece of software that is currently changing the game in SEO circles. It increases the link juice for each of your backlinks making them up to 100 times more powerful than stand alone backlinks. This software is currently priced at just $67 - a steal.
SocialAdr - This is one of the coolest backlinking services ever. You enter your bookmark details (title, url, description) and real people with real social bookmarking accounts share your bookmarks for you. There is a free option that requires a daily log-in and around 10 minutes work but the 'Lazy' options start at $40 per month and will deliver upwards of 1600 backlinks each month - on autopilot.
VRE Generator - If you are in the business of building multiple niche websites based on solid keyword research, this software is a must. It enables you to build unlimited niche websites that are completely optimized around your keywords (including your affiliate links from Google, ClickBank, eBay and Amazon) in around 20-30 minutes. A really good investment for serious internet marketers at just $97 one-off cost.

Our Resource Sites
Top Traffic Sites - Detailed search engine optimization information and resources for website owners.
Traffic Mania - A free traffic generation system based on the solid SEO principles of creating and distributing top quality content.
Help! I need website traffic - This is our regularly updated blog looking at tips and tricks for generating high quality website traffic.

Freebies
Micro Niche Millionaire - A free pdf explaining the strategy that George Brown used to become a multi-millionaire before the age of 21.
Smart and Safe Backlink Building Guide - A free pdf explaining effective backlink building methods.
Free SEO Tools - A variety of free SEO tools including, backlink checker, meta tags generator and Google Page Rank prediction.
Sitemap Generator - This free online tool will create XML and HTML sitemaps for your website.
Keyword Ninja - Get longtail keyword ideas with this excellent keyword research tool.
Competition Analysis - Conduct a quick, first level competition analysis with this free online tool. Simply type in your keyword to get started.
Link Building Bible - One of the world's foremost SEO experts, Jason Temple, offers his insights on the latest developments in search engine optimization.